Best Commercials Ever?

As we all gear up for the big game, everybody gets pretty excited about seeing the most creative and fantastic Super Bowl commercials.  So much money is being spent for just a few moments of our time that it's fun to see what they do with it. Many of the best commercials came from car manufacturers last year and many "teasers" are already being released. You probably remember last year's tribute to Ferris Beuller - check it out below:



EXCERPT FROM ADWEEK.COM: The mad men at Adweek recently voted for the Commercial of the Decade (Super Bowl commercials not included) and Honda took top honors over memorable ads from the last ten years by companies like Nike, Budweiser and Sony. That's not a big surprise considering Honda often puts a huge amount of effort into its on-air spots. However, the Japanese automaker didn't win for the commercial you might have expected: "Cog." Though Honda's famous commercial that breaks down a European Accord Tourer into a Rube Goldberg-esque machine was also a finalist, it was beaten by another Honda commercial called "Grrr" that's narrated by Garrison Keillor of all people. You've probably never seen it, but you can after the jump.  (Watch the #1 Commercial and the runner up below)

Vlad Petrosyan is Bianchi Honda's Employee Spotlight for January

We sat down with one of our friendliest Sales Consultants, Vlad, to find out more about his work and life!

Q: Name something people would be surprised to find out about you?
A: I came to this beautiful country when I was only 10 years old. I didn’t know how to speak English or read and write. My parents brought me to the U.S from the former Soviet Union so I could have a better future.

Q: What is your favorite thing about working here?
A: I love working here because of the people that I work with and the product that I represent. I believe that I am fortunate to be here and do the job that I do. I love working with people and helping them into a new vehicle.

Q: What is your favorite thing to do in your spare time?
A: Spending time with my family and playing golf when I can.

Q: Can you tell us about your family life?
A: I got married four years ago to my beautiful wife and she has brought out the best in me. We have accomplished a lot together. Last year my wife finished graduate school and this year I was blessed to be invited to work here! We feel good that we have achieved so many of our goals!

Two of the Very Best - 2013 Honda Accord & Fit

11/26/2012 - TORRANCE, Calif

Car and Driver magazine has named the all-new 2013 Honda Accord and the Honda Fit as winners of its prestigious and highly competitive annual '10Best Cars' award. Now in its ninth generation, the Accord has achieved '10Best Cars' status 27 times in the 31 years that Car and Driver editors have been conducting the competition, more than any other vehicle in the award's history. The Honda Fit has been honored with "10Best Cars" status in each of the seven years that it has been on sale in the United States.

"The Accord and Fit both embody Honda's core values of ingenious packaging, great visibility, fun driving dynamics and fuel efficiency," said Michael Accavitti, vice president of marketing operations for American Honda Motor Co., Inc. "The editors of Car and Driver continue to recognize these attributes and our vehicles as among the industry's best, a sentiment clearly echoed by Honda's customers."

Ask a Sales Consultant today to see one of these fantastic vehicles! From hondacars.com

Grads - Jumpstart Your Career in a Honda

Did you graduate this past year? If you did, we would like to offer you our congratulations! To help make the transition from school to career as easy - and as much fun - as possible, we’d like to suggest a truly enjoyable extracurricular activity: buying a new Honda.

Honda Financial Services’ special low interest rate College Graduate Program makes it easy to finance a new Honda, with just a small down payment required. We can also customize the financing terms to help keep your payment as low as possible.

Taking advantage of this program will help you start building your credit rating, which will make it easier to qualify for other consumer loans and credit cards in the future, not to mention you’ll be in a new Honda! Please ask a Sales Consultant for more details!

Please click the "Student Discounts" button below for more details!

Honda Donates to Hurricane Sandy Relief

11/26/2012 - TORRANCE, Calif. In the wake of devastation caused by Hurricane Sandy, American Honda announced a pledge of $500,000 to the American Red Cross - Disaster Relief Fund, for use during humanitarian relief and recovery efforts in areas affected by the storm.

"This giant storm hit many areas particularly hard, and Honda wants to support the many individuals and families devastated by the hurricane's impact," said Tetsuo Iwamura, president and chief executive officer of American Honda Motor Co., Inc., and chief operating officer of Honda's North American region. "As we have in responding to past natural disasters, supporting the Red Cross is an effective way to quickly reach the front lines."

The Honda donation consists of cash as well as Honda products including portable generators and water pumps for use in the relief and rebuilding efforts. A special company fund will match its associates' personal contributions to the Red Cross on a dollar-for-dollar basis at various Honda companies.

This donation represents the collective contribution of the Honda family of companies and its associates in the U.S. and Canada, which consists of sales, manufacturing, finance and research and development operations, with more than 33,000 associates. Contributions from Honda's operations in Canada will be made to the Canadian Red Cross.

In addition, Honda Financial Services is instituting a number of measures to provide relief to customers directly affected by the storm, including temporary adjustments to policies on fee payments, late credit bureau reporting, extensions of loan payments, waivers of late charges and other services when appropriate.

Honda has been in close communication with the Red Cross regarding its need for material and equipment. The company has a longstanding relationship with the Red Cross and has supported the emergency relief organization in previous disaster relief efforts through cash, product and in-kind donations. From Honda.com

5 Ways to Winterize Your Vehicle

Though parts of the East Coast have already been hit with its first snow-storm of the year, soon most of America will walk in a winter wonderland, but driving through it could prove a challenge. Since nothing can dampen holidays like car trouble, five steps are recommended to winterize your vehicle that will allow you to get where you're going this holiday season.

"In northern climates, prepping your car for winter is as important as getting the furnace checked," said Andrew Stoy, digital editor for Autoweek Media Group. "Breakdowns and dead batteries are inconvenient, but worn tires and dry-rotted wiper blades can endanger you and your fellow motorists." For cars driven daily, shopautoweek.com recommends checking:

Tires: Summer heat plays havoc on tires and tends to wear them more than cold or wet driving. With slippery conditions on the way, make sure to check tread depth so tires are winter ready.

Wheel alignment: Improperly aligned wheels mean they will point in different directions. If this is the case, your car is less stable in slippery conditions, increasing chances of a spin, or loss of control in snow or on ice.

Transmission fluid: Snow and cold are especially hard on automatic transmissions. If your owner's manual says you're due for a fluid change, now is the time.

Wiper blades: These always seem to go during the first snow or at the beginning of a long trip, smearing dirty slush across your windshield. Replace them before that first flake hits.

Battery: Cold weather takes juice out of batteries like no other weather does. If your battery is more than a couple years old, have it load-tested by a mechanic, and always keep jumper cables stored in the trunk. From shopautoweek.com

Pets in Need - Periwinkle

Four million cats and dogs—about one every eight seconds—are put down in U.S. shelters each year. Often these animals are the offspring of cherished family pets. Spay/neuter is a proven way to reduce pet overpopulation, ensuring that every pet has a family to love them.  Many cats and dogs who die as a result of pet overpopulation could have made wonderful pets.

A solution is possible and starts with each of us taking one small step: getting our own pets spayed or neutered. To help stop pet overpopulation further, consider adopting your next pet from an animal shelter.

Bianchi Honda cares about animals, and proudly supports the efforts of the local animal shelters including the A.N.N.A. Shelter and the Humane Society.  As animal lovers, we like to do our part by featuring a "Pet In Need" each month in our newsletter.

This month's PET IN NEED (Pictured at right):

BREED:  Young Domestic Shorthair Mix

LOCATION: The A.N.N.A. Shelter in Erie PA

NAME: Periwinkle
     
AGE/GENDER: 3 Month Old Female